The International Cricket Council has utilised our expertise in broadcast graphics for over 20 years and 2019 saw us deliver host broadcast graphics for our sixth 50-over World Cup.
Our creative team designed a striking graphics look for the tournament with over 100 templates being made available for use on the world feed, including various branded and non-branded options for different rights holders.
Onsite at each match venue, our operational teams captured live ball-by-ball data driving a host of world feed and big-screen graphics in addition to augmented reality content using the Spidercam Vector System. Moreover, in partnership with ChyronHego we delivered a player tracking solution at selected matches, the data used to populate live graphics to help commentators offer in depth analysis.
ICC TV has a long and well-established working relationship with AE for the provision of cricket graphics and data solutions. The breadth of AE’s services and resources means that they are able to support us in continuously innovating and delivering top-class coverage of ICC events.
For the first time in Cricket World Cup history, we delivered player tracking graphics using ChyronHego’s TRACAB application.
This optical tracking product enhanced the editorial narrative of the broadcast by showing viewers the exact field position of players as well as a range of data points including running speed and distances covered.
We deployed four operational crews each featuring six cricket specialists to cover every fixture of the seven-week tournament.
Our operators also delivered a range of presentation graphics for Sky Sports and Star Sports India.